Tuesday, 16 October 2012

Honey market in France

The honey consumption in France is 40 000 tons annually and the production is about 15 000 tons. From the beginning of nineties France faces the decrease of number of bee-keepers, apiaries and so the honey production. Main factors are bee's disease and mortality and also low prices due to cheap honey importations. The quality of honey (imported and produced in France) is decreasing.

1. Honey production in France
In France there is 69600 bee-keepers and 1,4 millions beehives. Professional bee-keepers (apiaries of more than 150 beehives) represent 2% of all bee-keepers and assure ¾ French honey production.
Since 20 years the number of apiaries dramatically decrease. 
 
At the beginning of nineties in France, the production of honey was 35000 tons annually. In 2010 the production was only 15000 tons. The country recorded only 15000 tons production. In 2011 the situation got better (17000ton) because of very good weather conditions. Despite the lack of official data for 2012, the year is considered as disastrous. Bad weather during the spring and the summer influenced badly the harvest.
About 35% of honey come from oleaginous plants.

2. Honey importations and exportations
The consumption of honey in France is 40000 tons and remains stable. The demand is satisfied by importations from countries like Spain, China or Argentina. 
 
3. Difficulties on the market
The biggest difficulty on the market in France but also in other countries are diseases and the high mortality of bees and the decrease of production of honey by them. The main reasons are pesticides, antibiotics and other chemicals.
The controls showed that honey (also organic honey) are contaminated by chemicals.
Another problem for French honey market is price dumping from importers from countries like China. French producer sell 1kg of honey for 3 Euros and the honey coming from Asia is sold for 1,5 Euro/kg. The pressure on the prices results in decrease of honey quality. 
 
Sources : 
February 2007 cari.be

February 2009 agriculture.gouv.fr

March 2009 ecotidien.fr

2010-2013 franceagimer.fr

MArch 2010 senat.fr

October 2010 economie.gouv.fr

Enquête de consommation du miel en France
February 2011 APINOV

March 2011 huffingtonpost.fr

July 2011 lafranceagricole.fr

July 2011 web-agri.fr

July 2011 fensea.fr

October 2011 mangerdumiel.com

October 2011 consommerdurable.com

January 2012 lemonde.fr

January 2012 reussir-grandes-cultures.com

February 2012 martitima.info

May 2012 suite101.fr

July 2012 leparisien.fr

July 2012 bfmtv.com

October 2012 snapiculture.com





Fnsea.fr



Le Syndicat Français des Miels

Syndicat des Producteurs de Miel de France


Monday, 15 October 2012

Few facts about energy drink market in Poland



1. The market – few figures
The market of energy drinks in Poland is estimated at 700 millions zloty. After many years of dynamic growth, the market seems to stabilised. In 2011, the growth was of 2% in volume and the value of the market decreased by 5%. For the time being, the barriers to entry are small and the margins are high. The average price of 1l of energy drink is 3,5 time bigger than that of 1l of soda. The decrease of the value of the market announces the decrease of prices and the margins. The causes are the new entrants and also the price war between the main players.
However, Nielsen announced the increase of 16,4% of the consumption of energy drinks during the 7 first month of 2012 (comparing to the same period of 2011). The annalists forecast the growth of 11% over the period 2011-2016. 

2. The consumers
The surveys shows that about 60% of consumers buy energy drinks regularly. The majority is aware of high margins of market leaders and declare not to like to overpay for the marketing. At the same time, the drinks the most bought are Tiger and Red Bull.
The majority of consumers think that “premium” and “economy” drinks have the same composition but they also think that the “economy” drinks are not healthy.
About 20% of consumers is disappointed by the lack of novelties on the market.

3. The trends
Similarly to other sectors of food industry there is a polarisation on the energy drink market. On one side the “premium” segment is increasing and on the other side the “economy” segment grows. The medium segments decrease.
The market is highly expected to innovate. About 90% of the supply are classic energy drinks. The innovations concerning the taste are the first field to explore. The new packaging regarding the volume, but also the prolonged duration of action, the cumulation of several functionalities (immunity, help to concentrate), drinks for woman are other tracks to explore.



Sources :

January 2012 portalspozywczy.pl

September 2011 portalspozywczy.pl

June 2012 dlahandlu.pl

July 2012 portalspozywczy.pl

November 2011 portalspozywczy.pl

October 2012 poartalspozywczy.pl

Ocotober 2012 portalspozywczy.pl

September 2012 portalspozywczy.pl

September 2012 portalspozywczy.pl

September 2012 Rzeczpospolita

July 2012 portalfmcg.pl

July 2011 forbes.pl

Krajowa Izba Gospodarcza « Przemysl Rozlewniczy »


If you need other informations on this particular market or any other market in Poland, pleace contact : wpisarek@loupe-etudes.eu
 

Thursday, 26 April 2012

The general view of biogas production in Poland




1. The state and the potential in the sector of biogas in Poland

The production of biogas is the source of renewable energy very weakly used in Poland.

According to many sources, there is in Poland about 200 biogas plants (comparatively to Germany where there are about 7000 such installations). The internet page www.portalbiogazowy.pl lists all important biogas plants in Poland. 
 

One of the characteristics of biogas plants in Poland is that the majority of them are not « standard » installations, which means those who products from agricultural wastes. In Poland the plants are near to landfills. Though the country with its agricultural sector has an enormous potential to develop this source of energy. Some studies estimate that the country could produce about 1,7 billions m3 of biogas from all agricultural wastes and those from food industry. This is the equivalent of 10% of this country gas needs.

2. The obstacles to the development of biogas sector
The high costs of preparation of project and the investment costs are the mains obstacles to the development of small plants.
Furthermore, the investors have to face many difficulties of legal nature (the definitions are not clear, there are no clear procedures, many decisions depends on interpretation of civil servants), administrative nature and also bureaucratic obstacles. 

3. The developments of this situation
All actors of the sector wait for the new law on renewable energy, that should come into force at the beginning of 2013 that should bring order in many administrative and procedural aspects. Furthermore, the State should take some measures to promote the biogas production.
A new program was implemented : « Innowacyjna Energetyka – Rolnictwo Energetyczne » (Innovative Production of Energy – Energetic Agriculture).
The experts expects the boom of biogas plants in the next years.
 
A new program was implemented : « Innowacyjna Energetyka – Rolnictwo Energetyczne » (Innovative Production of Energy – Energetic Agriculture).
The experts expects the boom of biogas plants in the next years.
A new program was implemented : « Innowacyjna Energetyka – Rolnictwo Energetyczne » (Innovative Production of Energy – Energetic Agriculture).
The experts expects the boom of biogas plants in the next years. 

Soruces


Biogaz dla polskich wsi ważny jak ropa dla Kataru
January 2010 forsal.pl

W Polsce właśnie zaczyna się boom na biagazownie
February 2010 gazetaprawna.pl

Produkcja biogazu pomoże oczyścić bałtyckie plaże
July 2011 forsal.pl

Przewodnik dla inwestorów zainteresowanych budową biogazowni rolniczych, 2011 Ministerstwo Gospodarki

Polska zabiega o inwestorów w dziedzinie produkcji biogazu
February 2012 money.pl



Visit our website or contact us if you need more information on the subject.

 

Wednesday, 8 February 2012

THE ICE CREAM MARKET IN POLAND

Methodological note

The general analysis of the ice cream market in Poland that we present you is based on information retrieval, completed in January 2012. We based our work on various articles from economic and professional press, published between 2008 and 2011.

This document will give you the general view of ice cream market in Poland. You will know dimensions, segments, perspectives, sales characteristics. This work overviews the ice cream market. It is possible to go more into detail for some questions, taking into account specific issues that you are interested in.

Table of contents

1. The ice cream market in value and volume 4
2. The trends in the ice cream market 4
2.1. The market is growing 4
2.2. The categories with growth perspectives. 4
3. The market segmentation 5
3.1. The market segmentation in value and volume – the figures 5
3.2. The zoom on each segment 6
4. The producers 8
5. The seasonality and the strategies to overcome it. 9
5.1. The ice cream market in Poland is characterised by strong seasonality. 9
5.2. The strategies adopted by big players to overcome the seasonal character of the ice cream market. 9
6. The innovations 10
7. The sales channels 11
8. The tracks for further research 12
Sources 13



Table of figures

Figure 1. The ice cream market segmentation in value 5
Figure 2. The ice cream market in volume 6
Figure 3. The market shares of different categories of impulse ice cream in total ice cream market (in value) 7
Figure 4. The market shares of the biggest producers of ice cream in Poland (%) 8
Table 1. The market shares of different volumes sold (%) and their variation 10
Table 2. The sales channels of take-home ice creams 11
Table 3. The sales channels of impulse ice creams 12


The study characteristics (the study only)

Number of pages (the study only): 9
Price : 90 euro
To order contact :
Weronika Pisarek
email : wpisarek@loupe-etudes.eu
tél : +48 789 416 225

Thursday, 26 January 2012

Ready meals in Poland - market overview

The market
Before the crisis the ready meals market in Poland grew about 10% a year. This high rate prompted many producers decision to enter on the market. The 2009 was a very difficult year because the plentiful offer did not encounter enough buyers.
The bad economy was the main reason for the slowing down of the sector. The producers ought to decrease their margins, especially in private labels.
Another difficulty have been the increases of price of raw materials. The structural issue in Poland is that there miss meat producers. The meat is imported most often form EU countries. The unfavourable Euro/zloty exchange rate add extra costs to the production.....
You can download this free article from my website www.loupe-etudes.eu HERE

Friday, 20 January 2012

The market of cosmetics for little children in Poland

The market
The market of cosmetics for little children in Poland is estimated at 460mln zł. In 2009 it recorded the growth of 13,9% in value and 9,4% in volume. In 2010 the increase was slower : 3,3% in value and 0,6% in volume.
The growth of this market is explained by several factors :
The increase in the number of birth recorded since the mid-2000. In spite of light decrease in 2010, GUS (Central Statistical Office) forecast the maintaining of higher number of birth during the next few years.
The continual increase in the purchasing power of Polish households.
The more conscious and responsible consumption, due to the better education of Polish mothers which become more exigent and ask for more specialised products.

You can download the full version of this free article HERE . You will learn about this market segmentation, and about Polish mothers characteristics.